The European Commission recently published a series of documents in the context of the Green Deal initiative. One of these is a proposal for a directive on consumer empowerment. With this proposal, the Commission seeks to deliver on its promise to ensure consumers have access to reliable, comparable and verifiable information on products to allow them to make more sustainable choices.

In this article, we look at the changes the proposal would bring. It is worth remembering that this is a complex area where different sets of rules – general and product specific – intersect. Furthermore, more initiatives are on the way, including a proposal on Green Claims –  scheduled for July 2022 – which is likely to introduce an extensive right of repair. The overall consumer-rights landscape is about to become a lot more complex as the Commission heralds its green transition.

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