Following the 2008 fnancial crisis, companies formed fnancial alternatives to traditional banking to meet consumers’ needs. Such alterna-tives beneftted from the advent of new means of recruiting and interacting with clients, renumerating and investing. Mexico has a track record of facilitating fourishing start-ups in the financial technology (fintech) sector. This article presents the context in which Mexico developed regulations for its fntech industry and provides an overview of key regulations and models of operating fintech institutions under Mexican law.