Chris Casavale is an Intellectual Property staff attorney in Mayer Brown’s Washington DC office. He advises clients on a wide variety of trademark and Internet issues, with a focus on strategic counseling, prosecution and enforcement. He works with diverse clients who are industry leaders, including innovators in the Internet and domain name services, apparel and fashion, banking, food and beverage, and consumer products industries. Chris has assisted numerous clients with the creation of trademark and branding strategies and the development of programs to enforce and protect intellectual property rights in the United States and internationally.
Chris has years of trademark prosecution and counseling experience, guiding clients through the entire registration process from initial selection and clearance of new marks to obtaining US and foreign registrations, and assisting clients in the protection and promotion of their brands globally. He advises clients regarding proper use, enforcement, licensing and defense of valuable trademark rights and provides day-to-day counseling on a variety of related issues.
Chris has considerable experience handling a wide variety of trademark enforcement matters, ranging from cease-and-desist letters, to oppositions and cancellations, to enforcement of rights on the Internet. He has assisted clients in the management and execution of comprehensive global trademark enforcement programs. Chris has also negotiated and prepared numerous settlement, coexistence, consent, license and other agreements to end or avoid disputes in the best interests of his clients.
Chris’ practice also includes significant work with domain name law, directing brand owners through the opportunities and challenges presented by the new generic Top-Level Domain (gTLD) expansion. He routinely provides strategic recommendations for clients regarding ICANN’s Trademark Clearinghouse. In addition, Chris counsels clients on understanding and developing customized second-level domain registration and enforcement strategies to protect their brands on the Internet.