8:00 a.m.-5:00 p.m.
Companies use social media to interact with their customers and to increase their brand profile. Moreover, social media has also become a tool for employees to network, socialize and recruit new colleagues. This hive of activity reaches into every aspect of the law, from copyright and trademarks to privacy, from employment law to FTC regulations. This cutting edge seminar will explore the evolution of digital social interaction and the unique legal issues that are evolving alongside each new social media trend.
What You Will Learn
- The coincident growth of data collection and aggregation technology
- Evaluating the risks of corporate entry into the social media world
- The regulatory and self-regulatory regime for social media
- Content liability: Current exposure and the proposed Social Networking Safety Act
- Dealing with adverse content and activity on other sites
- Effective use of social media and anticipating public relations issues to maximize benefits and minimize risk
- Ethical issues for lawyers using social media
Michael E. Lackey (link to bio), partner in Mayer Brown's Washington, DC office, will present the session "Ethical Issues for Lawyers Using Social Media" at 4:00 p.m.
Michael E. Lackey
For more information or to register, please visit lawseminars.com/seminars.php
CLE Credit is Available