London — Mayer Brown has advised Aurelius Equity Opportunities, the equity investment entity of Aurelius Group, the pan-European asset manager, on the acquisition of leading UK online photo retailer Wex Photographic.

Following the acquisition, Wex Photographic will be merged with Calumet Photographic, a multi-channel photographic retailer acquired by Aurelius in June 2016, to create a leading omni-channel offering, servicing the enthusiast and professional photographer market across the UK and Europe.

Wex Photographic has half a million customers across the UK, with an annual turnover of €84 million.

Tristan Nagler, Managing Director of Aurelius in London, said: "We were delighted to work with the Mayer Brown team on this important acquisition. We found them to be dedicated, diligent and highly commercial throughout the transaction. With Mayer Brown being one of the foremost Private Equity advisory practices in the London market, we benefited hugely from their wealth of experience."

The Mayer Brown team was led by Private Equity partners Perry Yam and James West and included Corporate & Securities senior associates Katherine Woods and Joanne Maitland and trainee solicitor Daniel Johnstone; Banking & Finance partner Kieron Dwyer and associate Chithra Rengamannar; and Tax Transactions & Consulting partner James Hill and senior associate Simon Slade.

Mayer Brown's leading global Private Equity practice is spread across four continents, covering: the Americas, Asia, Europe and the Middle East, and advises on all aspects of private equity transactions.

This is the fourth deal Mayer Brown's London Private Equity team has completed in 2017, having advised Vitruvian Partners on the purchase of OAG Aviation Holdings Limited, H.I.G Capital on the sale of Fibercore and the main shareholders of OpenCloud Limited on its sale to Metaswitch.