With more than 40 lawyers in our Consumer Litigation & Class Actions practice, along with one of the top-ranked Supreme Court & Appellate practices, Mayer Brown is uniquely qualified to defend food and beverage clients against false advertising claims. In cases involving antitrust, trademark, false patent marking, or related issues, we can also bring to bear our enormous experience with antitrust and intellectual property matters. And in cases involving state or federal regulators, our Government Relations practice can help protect our clients’ interests.
Working in partnership with our clients, Mayer Brown takes a multi-faceted approach to false advertising claims against food and beverage companies:
- We aggressively and efficiently defend against class action litigation, with a strong track record in obtaining early dismissal or summary judgment and in defeating class certification.
- We help create a unified strategy to handle copycat class actions or private claims piggybacking on a government investigation.
- We advise on how to minimize exposure to future false advertising claims.
Our approach works. We have successfully resolved class actions in federal and state courts across the country; government investigations and enforcement actions by the FTC, state attorneys general, and other federal and state regulators; and claims in arbitration and before the National Advertising Division of the Council of the Better Business Bureaus.